Job Information
TEKsystems Marketing Analyst in Florham Park, New Jersey
Seeking a Marketing Analyst to work with a well known organization hybrid in NJ.
Key Responsibilities
- Plan and execute multi-channel/multi-touch direct marketing engagement
programs consisting of email, phone, in person, in-product, service delivery,
and other marketing tactics.
- Drive the overall bank marketing strategy defined by marketing and
sales leadership.
- Develop relationships with marketing partners at multiple national bank
brands and influence them to deploy marketing tactics to support
acquisition.
- Develop detailed joint marketing plans with bank partners, including
email campaigns, websites, direct mail, webinars, in-branch marketing, thought
leadership, etc.
- Provide marketing support to bank sales teams, including large bank
campaigns to the small business services salesforce.
- Assist with the onboarding of new bank partners, including cobranded
collateral, emails, and lead gen pages, in-product and statement messaging.
- Prepare and deliver pertinent, viable information to assist upper
management in strategic decision making and contribute to the development and
execution of initiatives.
- Host and lead bank partner strategy meetings to help build out their
marketing strategy and identify small business touch points to incorporate the company
- Work with and educate the sales teams to ensure proper execution of
marketing-driven leads from partner bank campaigns.
- Track and evaluate results and communicate these to management
on a regular basis.
Qualifications -
3+ years experience in direct marketing related to branding and innovation
2+ years experience in marketing collateral and email marketing
Bachelors degree completed
APPLY NOW for immediate consideration.
About TEKsystems:
We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.
The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
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