At GE Appliances, a Haier company, we come together to make “good things, for life.” As the fastest-growing appliance company in the U.S., we’re powered by creators, thinkers and makers who believe that anything is possible and that there’s always a better way. We believe in the power of our people and in giving them the freedom to explore, discover and build good things, together.

The GE Appliances philosophy, backed by three simple commitments defines the way we work, invent, create, do business, and serve our communities: we come together , we always look for a better way , and we create possibilities .

Interested in joining us on our journey?

The Senior eCommerce Growth Manager will deliver the strategy and execution of Bodewell eCommerce growth initiatives of major and countertop home appliances for private access sites. The successful candidate will utilize digital channels including email marketing, search, social media, promotions and CRM, as well as other emerging channels and technologies. Key responsibilities include utilizing data to guide marketing decisions based on ROI and managing digital projects from conception to launch. The candidate will keep abreast of digital insights while defining, executing, and tracking KPIs.

Position

Senior eCommerce Growth Manager

Location

USA, Louisville, KY

How You'll Create Possibilities

• Achieve sales plans and KPI targets – develop, recommend, and implement actions to increase success metrics such as traffic, conversion, and sales.

• Lead projects that focus on improved consumer experience, growth, and consumer/partner acquisition. Own analytics and have accountability for project timing, funding budgets and sales results.

• Develop the strategic roadmap and be able to prioritize resources to achieve goals and objectives in a rapidly evolving and competitive marketplace.

• Commercialize the following initiatives: Insurance replacement programs, Awin Affiliate Marketing partnerships, Small Business initiatives, Eco Revenue, Vacation/Short Term Rental and LogicBroker.

• Collaborate with key agencies, DT, Consumer eCommerce, Pricing, UI/UX Design, Product, Legal, Sourcing, Communications and PR teams to ensure consistency across consumer touch points.

• Leverage business acumen using data and analytics to identify opportunities with an ROI mindset.

• Engage with business leaders and key stakeholders to clearly articulate the vision and results.

• Utilize a Test and Learn mentality to iterate opportunities.

• Lead the transformation from a legacy platform to the Bodewell platform and drive membership inclusions.

What You'll Bring to Our Team

Qualifications/Requirements

• Bachelor’s degree from an accredited university or college

• Minimum 5 years’ experience in one or more of the following areas: Marketing, eCommerce, Analytics and/or Project Management

• Demonstrated ability to create, manage and deliver against project plans

• Strong financial acumen to utilize data in decision making and ROI

• Demonstrated ability to problem-solve and work within a matrix environment, leading by influence

• Excellent verbal, written, presentation and interpersonal communications skills

• Strong skills in Microsoft office suite including Excel, PowerPoint and Outlook

Desired Characteristics

• Bachelor’s degree from an accredited university or college in Business or Marketing

• Competencies in Google Analytics and GE financial reporting systems

• Consumer first mentality

• Contract negotiation and PO management skills

• Ability to analyze data within Excel

• Master’s degree in Marketing, Business, Finance, or equivalent experience

• Account management experience dealing with customers

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Our Culture

At GE Appliances, creativity meets passion and conversations lead to exceptional outcomes and experiences. We respect and value the unique backgrounds and experiences that everyone brings to GE Appliances. We believe a diverse workplace, where everyone is included and people can be their true and authentic selves, fosters creativity and innovation. We know our differences are our greatest strength. The very best innovations across every function of a company come from diverse teams. Our commitment to ensuring a safe and inclusive workplace where everyone is valued allows employees to perform at their best, every day. Diversity at GE Appliances helps us achieve zero distance to our owners, innovate smartly and connect to the communities and customers we serve. We encourage and support the ideas, aspirations, and the wellbeing of everyone - our employees and our communities

GE Appliances is a trust-based organization. It is important we offer our employees the flexibility they need to do their best work while balancing the needs of the business and individuals. When you join GE Appliances, you will have the opportunity to work with your leader to create a flexible work arrangement that balances the needs of the individual, team, and organization.

GE Appliances is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

GE Appliances participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S

If you are an individual with a disability and need assistance or an accommodation to use our website or to apply, please send an e-mail to ask.recruiting@geappliances.com